Building Your Brand through Writing your Book Description

11 AM Sheri McConnell

As you begin to publish your work, you will discover that agents and publishers are looking for writers who have a “platform” and a way to market themselves for the most appeal to a larger audience. Don’t let this language scare you! “Branding” and “platform” are terms used about the shortcuts you use to create an “image” that appeals to agents, publishers, and editors. Sheri will share insider secrets about the process of writing a book, the path to publishing, and how to attract publicity for your book.