If you dread the thought of marketing your memoir, you’re not alone. Most authors – and especially memoir writers – come to book publishing without marketing experience or training, which makes the thought of telling the world about your book feel intimidating. But you have no choice. You wrote your book for a reason, and your message won’t reach the people you wrote it for unless you tell them about it. There’s good news, though! When you learn and implement the five building blocks of book marketing, you will be able to reach the right people with information about how it will educate, entertain, or inform them.
During this conversation, you’ll learn:
- The five building blocks of book marketing
- Why everybody isn’t going to buy your book
- How to make sure you’ve got a fan base waiting to buy your book
- Why you can’t wing it with book marketing
- What to expect with a book launch
Be sure to download Sandra’s free gift to listeners, her “Build Book Buzz Book Marketing Plan Template,” at https://buildbookbuzz.com/marketingplan/. It includes instructions for creating a book marketing plan and examples of each plan element. Subscribe to her free weekly book marketing newsletter at https://buildbookbuzz.com and join her book marketing Facebook group at https://www.facebook.com/groups/BuildBookBuzz.
Sandra Beckwith is an author, book marketing coach, and national award-winning former publicist who teaches authors how to save thousands of dollars by doing their own book marketing and promotion. Her Build Book Buzz book marketing blog with its free how-to content is ranked 7th among thousands of book marketing blogs globally and has been honored as a top website for authors and writers seven times.
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